CraftyG Studio
Shopify store design & build
Handmade craft studio, full Shopify storefront from homepage to product presentation.
Shopify store designBuild
Our Work
Real Stores. Real Brands. Real Work.
Every business below is an actual Vartex Surge client. Visit their live stores, then tell us what you want built.
Real Client Work
Stores We Designed, Built or Optimized.
Business name, industry, what we delivered and a link to the live store, so you can judge the work yourself.
Get Just Because
Store build & digital presence
Thoughtful gifting store, clean catalogue structure and giftable storefront.
Store buildDigital presence
Brides Haven
Store build & merchandising
Bridal accessories, catalogue structure, merchandising and conversion layout.
Store buildMerchandising
Lebrin, Vins Libres
E-commerce & brand presence
French natural wine label, online store and brand presence for a heritage audience.
E-commerceBrand presence
LifeItaly
E-commerce store & optimization
Italian gourmet brand, built and optimized across international and Swiss storefronts.
E-commerce storeOptimization
Sable & Grace
Store design & digital presence
UK cycling lifestyle brand, storefront design and digital presence.
Store designDigital presence
Copper Kettle Coffee and Tea
Store build & optimization
Speciality coffee and tea retailer, store built around clear ranges and repeat purchase.
Store buildOptimization
Case Studies
Documented Challenge, Work and Outcome.
We only label a project a case study when the client has confirmed the detail and any results we are permitted to publish.
LifeItaly
LifeItaly sells authentic Italian gourmet products to customers in different countries, across a global storefront and a separate Swiss one. The brand needed an online experience that could carry a large, seasonal food catalogue, present it clearly to international shoppers, and keep both storefronts consistent, while reaching buyers beyond its own website.
Read the case studyGet Just Because
Get Just Because is built around no-occasion-needed gifting, a lovely idea, but one that only works commercially if a shopper can find the right gift quickly. The brand arrived with products and ambition but no clear catalogue structure and no digital presence to bring people in.
Read the case studyLebrin, Vins Libres
Lebrin, Vins Libres is a French natural wine label with a heritage-led story and a French-speaking audience. The website had to feel like the wine: restrained, confident and clearly French, while still functioning as a straightforward online shop.
Read the case study
Private
Niche growth systems & client results
Our niche-by-niche growth playbooks and detailed client results are shared privately with clients and serious prospects. Request access and we'll send the password to your email.
Ready to Build Something Bigger?
Tell us what you're building and where you want to go. We'll create the digital experience to get you there.